There was a trend caused by in-sourcing idol dramas after the “Meteor Garden” which was filmed in 2001 in Taiwan. There were more and more productions replaced into the drama to attract audience’s attention. To understand whether audience’s images of tourist attractions changed or not by media, personal relations or some other factors, the study is approached in the in-depth discussion with individuals who had seen the “Black & White” and went to travel in Kaohsiung. The study found that the appearance and areas of tourist attractions and gender had influences on the formation of images so that most interviewee knew Kaohsiung after watching “Black & White.” Besides, touring the place practically, the study also found that there was no obvious difference between induced image and complex image.