2012年年會論文 -手機新聞崛起-初探台灣手機新聞 App 之使用現況
篇名
手機新聞崛起-初探台灣手機新聞 App 之使用現況
Breaking Cell Phone News: A Primary Study on the Current Utilization of Cell Phone News Application in Taiwan
作者
陳燕珩
中文摘要
新科技的變遷總是為傳播產業帶來新變革,近來智慧型手機的硬體技術突
破,以及無限擴充的多元軟體服務,使多媒體得以聚合在單一手機載具,成為承
載大量資訊的新媒介。而手機具備行動性與即時性等傳播優勢,為傳統媒體所借
重,導致手機新聞市場的開發成為趨勢。本研究以數位新聞學與手機聚合現象,
觀察國內手機新聞的發展現況,並嘗試透過手機新聞使用者訪談經驗,進一步釐
清手機科技的使用,如何造成閱\聽眾接收新聞模式的轉變。並根據閱\聽眾對既有
媒介使用情形的轉變,分析手機對個人傳播行為的影響,以及手機新聞在傳播媒
體產業中的定位。
英文摘要
The transition to new technology always brings along reforms to communication
technology. Recently, smartphone hardware innovation and the expanding wide
variety of software services converge multimedia technology on one vector, which
becomes a new medium which is capable of carrying a massive quantity of
information. Having the strengths highly valued in traditional media, such as mobility
and timeliness, developing cell phone news market becomes a leading trend. Taking
digital journalism and cell phone convergence as an approach, this research observes
the current development of cell phone news in Taiwan. Through user interviews, this
research attempts to have a closer insight into how using smartphones changes the
way of audiences receiving news. Based on the changes in utilization of existing
media, the research analyzes the influences smartphones have on the communication
behaviors displayed by individuals and examine the role cell phone news plays in
communication media industry.
中文關鍵詞
手機新聞、智慧型手機、媒體聚合、數位新聞、閱\聽人研究
英文關鍵詞
cell phone news, smartphone, media convergence, digital journalism, audience research
發表日期
2012.07.07
授權狀況
已授權