網際網路時代，傳統媒體的數位轉型中「多媒體新聞」成為重要趨勢。本研究欲探討文字、紀實攝影、視覺化資料和聲音等多元媒材，輔以網頁程式技術，如何塑造出新型態的新聞敘事。研究分析「單一媒材特性」、「媒材交互作用」與「意義與權力關係」為架構，針對《紐約時報》〈A Game of Shark and Minnow〉進行文本分析。

研究發現有三。第一，在多媒體新聞的時代，文字仍然為主要呈現事件意義的關鍵，紀實攝影則可以帶來較多的感性與情感上的理解，而動畫與圖表的視覺化資料則有助於抽象資訊的呈現。第二，在文字為主體的狀況之下，最常出現的輔助媒材為紀實攝影、次之為視覺化資訊，聲音通常只是做為提供現場感的媒材。第三，新聞工作者的敘事視野與權力，不因多媒體媒材的出現而削減，反而因為多元媒材佐以文字敘述，更容易操作其塑造之意識型態。

The era of Internet, Multimedia Journalism has become a significant tendency. This study explores how the Multimedia Journalism that accompanying with word, photography, visualization data, voice and web programming, provides audience a new reading experience. The framework includes ‘features of each medium’, ‘the meaning of medium cooperate with each other’ and ‘the power relationship of Journalist’. Text analysis was used as the method to collect data from the case on The New York Times ‘A Game of Shark and Minnow’.

The results reflected each medium has appropriate for different type of data. Multimedia Journalism rearrange the media organization and journalist should be with multimedia literacy. It is benefit audience to understand the context of event, and improve the credibility. Nevertheless, Journalist utilizing many kinds of mediums to assist the word caused them to manipulate coverage’s ideology and expand the power.