This study examines the different correlations of user’s performances on Facebook
and Weibo. We investigated the associations of the performance behavior,
motivations and gratifications. Research conducted in-depth interviews with 7
respondents access to pre-test, and collected 539 valid questionnaires by Free
online survey software “Surveymonkey” and “Qualtrics”. The findings indicate the
users of Facebook mainly browse the web to gain information and kill time, Weibo
users not only to gain this gratification, but to share and memo, arouse concern and
obtain vanity. The study also finds that, the “Enjoying Life” Facebook users show
positive correlation with the gratifications of share and record, raise attention and
gratify their vanity, but the users of Weibo only show relationship to the latter one.
As a sum, the lifestyle of users of Facebook can predict gratifications more.