本文回顧公共領域概念之發展進程進而提出「網絡公共領域」(networked public sphere) 概念,以 2016 年之輔大性侵事件為案例,蒐集臉書以及新聞 資料並結合電腦輔助分析方法與質性框架研究進行「網絡公共領域」運作過 程的異質性考察。研究發現網絡公共領域中,議題利害關係人以及意見領袖 組成「議題公眾」生產大量重要論述,卻在聲勢擴大過程受新聞、媒體粉專 以及一般粉專之運作邏輯所影響,降低議題多元性並益加強調行動者知名 度。因此,本文認為,尤其某些「傳聲者」以及「轉譯者」有助擴散意見並 讓論據權威獲得重視,應將之納入體制設計之一環。
關鍵詞:公共領域、社群媒體、框架、網絡、議題公眾
This article inspects the heterogeneity of opinion in the networked-public-sphere. Combining qualitative framing analysis and the Computational Analysis, this article explores the logic of dissemination and deliberation of public opinion in the networked public sphere which emerged in a sexual assault case happened in Fu-Jen Catholic University in 2016. Through scrutinizing the data on Facebook and news media, the results show that the issue publics, consisting of stakeholders and opinion leaders, created a large number of important opinions which unfortunately were often neglected by the news media and Facebook fan-pages. Along with increases of dissemination, the level of deliberation decreases, and the significance of one’s fame becomes more prominent. This paper then suggests that some “transmitters” and “translators” may help the deliberation of the networked public sphere and foster “the Force of Better Argument” to regain its importance and therefore should be emphasized and included in the system.
Keywords: public sphere, framing, social media, network, issue public