在這數位匯流的情境中，網路媒體時代的工作者不再只是文字撰稿人，而是需要更多技能來輔佐文字的專業，而新聞作為信任產品，已經要失去話語權，受到置入性行銷、業配等經濟因素的影響愈來愈大，媒體產業的谷底還沒看見，但社會大眾仍普遍期待，不論什麼樣的媒體工作者都該遵守該身份所具 有的專業倫理。因此本文想要探討，面對數位時代的網路媒體工作者，他/她們的專業認同與生命故事為何？當舊的媒體界線壁壘分明的專業倫理消失後，又該如何為媒體工作建立新判準？ 

In this digitally converged context, workers in the era of online media are no longer just text writers, but professionals who need more skills to complement text. As a trust product, news has lost its right to speak, and is increasingly affected by economic factors such as placement marketing and sponsored post. The bottom of the media industry has not been seen. However, the general public still expects that no matter what kind of media workers should adhere to the professional ethics of the identity. Therefore, this article wants to explore, facing the online media workers in the digital age, what is their professional identity and life stories? After the old professional ethics with clear barriers in the media boundary disappeared, how to establish new criteria for media work?