本研究使用政治反感來探討台灣Youtube上的政治幽默頻道是否會間接影響2020總統大選的感受,而政治反感包含政治冷感與政治犬儒主義兩種概念。在研究方法上,採用網路問卷調查法,一共回收529份有效樣本。研究結果發現,政治幽默的觀看頻率負向影響政治冷感,而政治反感皆能形成對於總統大選的負面感受。
This study uses political dissatisfaction to explore whether the political humor channel on Youtube will indirectly affect the feelings of the presidential election in 2020. Political dissatisfaction includes political apathy and political cynicism. In terms of research methods, a total of 529 valid samples were collected by online survey. It was found out that the viewing frequency of political humor films negatively affects political apathy, and political dissatisfaction can cause a negative feelings of the presidential election.