從共通感受和多元文化觀點檢視公共溝通：以呂秀蓮之「移民政策」爭議為例
From the notion of intersubjectivity and critical multiculturalist perspective to examine the public communication: the case study of the "immigration policy" controversy

張錦華、林育如

過去關於公共領域及溝通理性的研究，多強調理性論辯、真實內容等公共溝通的特質，卻仍無法解釋「為何公共溝通無法達成有效說服?」2004 年7 月敏督利颱風重創台灣中部山區後，呂秀蓮副總統提出「國土保育、遷村移民」意外引發與災區原住民重大衝突。呂秀蓮試圖溝通的努力卻使得衝突愈烈，正是顯示此溝通困境的新聞議題。本研究將深化Habermas 的溝通理性的討論，強調建立共通感受的重要性；更引進多元文化觀點來討論公共溝通應如何處理多元族群的差異經驗。本研究發現，這一案例的溝通衝突，主要原因並不能僅從Habermas 的溝通理性觀點來分析，而必須從她未能建立共通感受，以及缺少批判觀點的多元文化意識，所以造成其不但無法達成政策溝通，她所提出的關懷論述也被否定。本研究最後建議多元社會的公共溝通必須兼顧建立共通感受的努力和多元文化的批判意識。

From Habermas ’ perspective, the effective communication claim includes four major aspects: the communicability, the appropriateness, the sincerity, and the truth claim. However, the case of Ms. Lu, the vice president of Taiwan, shows that the reason that she failed to communicate with the indigenous people to immigrate after a hurricane disaster is that she could not build intersubjectivity with the indigenous peoples. This is due to she is lack of the sense of critical multicultural perspective to recognize the colonized and subordinate history of them. The paper therefore argues that the public communication in a multicultural society should demonstrate the recognition of different experiences of diversified racial groups.

公共溝通，共通感受，多元文化

public communication，intersubjectivity，critical multiculturalism

2007.07.06

已授權

從共通感受和多元文化觀點檢視公共溝通 以呂秀蓮之移民政策爭議為例.pdf